Wishful thinking

The Financial Times editor thinks news organizations will start charging for content:

The Financial Times editor, Lionel Barber, has predicted that “almost all” news organisations will be charging for online content within a year.

Barber said building online platforms that could charge readers on an article-by-article or subscription basis was one of the key challenges facing news organisations.

I would point out that charging is not the same as receiving.

Jeff Jarvis has this to say about it:

Financial Times editor Lionel Barber predicted that “almost all” news organizations will be charging in a year just because they need to. Meanwhile, former McClatchy news exec Howard Weaver thinks that news orgs should get, oh, say, 10 percent of Google et al’s revenue because they, oh, should.

Amazing how news people lose their sense when they talk about news.

Let’s substitute GM for newspapers in this discussion.

Would Barber ever suggest that GM would charge more just because it needs to, with no consideration of the market forces and its competition? Would Weaver ever suggest that GM should get 10 percent of Toyota’s or Zipcar’s revenue just because, oh, it should?

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